Ads vs Salespeople – Which are More Effective for Customer Engagement?

There are many factors that contribute to customer engagement in business. Two of the major players are advertisers and salespeople, and often there can be a sense of tension or competition between them. Who do we look to when it comes to crediting marketing success? Who is actually more effective for customer engagement?  Let’s take a deeper […]

Fresh Eyes, Clear Strategy, Can’t Lose

In marketing, seeing the same landscape day in and day out can sometimes mean missing the forest for the trees. At Wax Eloquent, we’ve discovered that even the most prolific businesses, including multi-million dollar organizations, can overlook significant opportunities. Why? Because they’re too focused on a single marketing silo, leaving vast potential untapped.   Sticking […]

6 Reasons to Choose Wax Eloquent for Your Digital Marketing

Navigating digital marketing decisions can be daunting for any business. At the crossroads of this journey, one critical choice stands out: hiring an internal marketing employee or partnering with a seasoned agency like Wax Eloquent.    Why are businesses increasingly leaning towards the latter? It’s not just a matter of convenience; it’s a strategic move […]

Fizzle Gone Flat: Coke and Pepsi’s Marketing Mishaps

In the world of soft drinks, Coke and Pepsi loom large, battling it out for the title of the people’s favorite. Claiming first and second places in the market, respectively, both brands have seen great success in their marketing endeavors (like the iconic Coca-Cola polar bears and Pepsi’s celebrity appearances). Each drink has its signature […]

6 Genius Ad Tactics That Will Make Your Audience Buy Now

Ever been so captivated by an ad that your wallet basically jumped out of your pocket?  Ah, the magic of advertising. 🪄   Want to know 6 genius ad tactics that’ll make your audience itch to click that ‘buy now’ button? Keep reading! Make ‘Em Feel Something Ads that evoke powerful emotions – whether it’s […]

Digital Marketing FAQs

Digital marketing can be confusing, especially if you don’t work in it. Lots of lingo, platforms, and different strategies—it’s hard to keep up and know what’s best for your own business! Drawing from frequently asked questions we often encounter, we’ve crafted this digital marketing FAQ to shed some light on this complex landscape for your […]

Organic Social vs Paid Ads: Which Strategy is Best?

In the realm of digital marketing, two critical strategy elements often come to the forefront: organic social media and paid digital advertising. If you’re scratching your head about which one suits your needs or how they even differ, you’re in the right place. Let’s break it down. Starting with organic social media first. By ‘organic,’ […]

5 Elements of a Successful Ad Campaign

If you’re a small or mid-size business owner, you probably know that successful ad campaigns are powerful in growing your customer base and, ultimately, your business. But a lot more goes into an ad campaign than you may realize, especially if you’re creating your first one.    So, what makes an ad campaign successful? Here […]

Download. Implement.

Grow your business.

Wax Eloquent Digital Marketing

Download. Implement.

grow your business.

 

Download. Implement.

grow your business.

 

Download. Implement.

grow your business.

 

3 Questions Your Website Must Answer

Most of us intend to sell something through our website, and unfortunately most websites are NOT set up to sell. If you want a website that sells, you need to answer these 3 questions for whoever is visiting your website.

Wax Eloquent Digital Marketing